KATZ 360’S ANDY SLATER TO MODERATE PANEL
AT CAMPAIGN TECH CONFERENCE 2012
New York, NY- April 20, 2012— Katz 360’s Andy Slater, Vice President of Digital Agency Sales, will be a moderator at Campaign Tech’s 2012 conference in Washington D.C. on Friday, April 20.
The two-day conference explores political advertising and how technology’s latest tools and digital assets are changing this year’s political landscape. Slater will moderate the panel “Reaching Voters Via Local Media,” which will examine the effectiveness of various local media platforms and the methodologies for seeking voters through local extensions.
“It’s an honor to participate in this year’s conference along with so many recognized and well-respected names in the political advertising community,” said Slater. “We’ve found that we can offer tremendous value through targeting voters through local media platforms, including our repertoire of more than 4,000 media websites, and I’m pleased to share our insight and best practices at Campaign Tech.”
Slater is a media sales veteran with more than 18 years of experience in advertising sales. At Katz 360, he manages the entire digital agency business for Katz 360 directors across the country. Previously, he supervised regional and national sales teams as Senior Director of Sales for Realtor.com, the leader in the online real estate vertical. Slater also served as East Coast Sales Manager for Orbitz.com and Vice President of Advertising Sales for SoundClick.com. In addition, he’s held key offline positions at McGavren Guild, Infinity Broadcasting, Emmis Communications and Clear Channel.
Katz 360 was created in 2008 to take advantage of the extraordinary growth of digital media. One year later, the Katz Online Network was launched, which consists of the majority of the industry’s terrestrial broadcast streams with most pure-play webcasters. As the largest Internet radio sales network in the country, the Katz Online Network offers advertisers unprecedented size and scale opportunities for customization. In addition to digital audio, Katz 360 also sells three additional digital platforms including mobile, database segmentation and display. These products have been built by aggregating the digital inventory of Katz Media Group’s radio and television publishers along with some of the largest publishers and technology providers on the web.
About Katz Media Group
Katz Media Group is the nation's leading full-service media sales and marketing firm serving the broadcasting industry and online community. A subsidiary of Clear Channel Communications, Katz Media Group is based in New York and has 19 regional offices. Founded in 1888, the company was the nation's first media representation firm and today represents nearly 4,000 radio stations and 700 television and digital multicast stations. In addition, Katz represents more than 4,000 online publishers across audio, video, display email and mobile channels. Additional information can be found at www.katz-media.com.
Katz Media Group