MILLENNIUM SALES & MARKETING NOW REPRESENTS
TURNER BROADCASTING STATION IN ATLANTA
New York, November 24, 2008 – Millennium Sales & Marketing, a division of the Katz Television Group, today announced that it began representing Peachtree TV/WPCH-TV in Atlanta, one of the strongest independent stations in the country.
Peachtree TV is Turner Broadcasting System, Inc.’s local Atlanta broadcast platform. Driven by an Atlanta-centric, hyper-local sensibility, the channel features nightly blockbuster prime-time movies and a daytime line-up packed with popular sitcoms targeted to Atlanta’s local audience. In addition, Peachtree TV airs Atlanta Braves baseball games, as well as other special Atlanta-based programming and events.
“We’re thrilled to represent a station with a long history of broadcasting excellence,” said Craig Broitman, President of Millennium Sales & Marketing. “We look forward to building a long-term relationship with Peachtree TV’s exceptional management team and we are confident that our talented sales force will be able to maximize the station’s potential.”
“Peachtree TV’s collaboration with Millennium is an exceptional partnership that will allow the company to achieve its national sales goals in Atlanta’s highly competitive market,” said David Levy, president of Turner Broadcasting Sales, Inc. and president of Turner Sports. “I am impressed with Katz’s unwavering commitment to quality customer service and the company’s dedication to helping clients excel in the national sales arena.”
Originally launched in the 1980’s, Turner Broadcasting changed the call letters from WTBS-TV to WPCH-TV in October 2007 after it was rebranded as Peachtree TV. The network name pays honor to Atlanta’s main corridor Peachtree Street.
Peachtree TV/WPCH-TV is based in the eighth-largest television market in the country. The station’s programming line-up includes the syndicated series Seinfeld, Tyler Perry's House of Payne, King of Queens. The station will pick up The Office and My Name Is Earl next year.
About Katz Television Group
The Katz Television Group (KTVG) is comprised of Continental Television Sales, Eagle Television Sales and Millennium Sales & Marketing. KTVG provides national sales representation for over 350 television stations. Headquartered in New York City, KTVG is an operating unit of Katz Media Group, the only full-service media sales and marketing firm in the United States serving multiple types of electronic media, with leading market shares in the representation of radio and television stations. Katz Media Group is a subsidiary of Clear Channel Communications. Additional information about the company can be found at www.katz-media.com.
Media Contact
Tiffany Winbush
Katz Media Group
(212) 424-6481
tiffany.winbush@katz-media.com
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